Dockers Spring/Summer 2013 Collection

DOCKERS SPRING/SUMMER 2013 COLLECTION

Dockers 2013 Spring/Summer Collection is an inspired collection by the local craft cultures of the Bay Area. It is for and about the men who tackle the day with conviction and gusto, the guys who go into the world prepared for battle, ready to take on challenges big and small.This season, Dockers want to challenge men to think differently about dressing – it should mean more than just “putting on clothes”.

Get Dressed Like You Mean It

Bobet Romualdo, commercial director for Dockers ASEAN said, “Spring/Summer 2013 is about getting dressed to impress which is one of the primary motivations why men “get up and suit up”. Be it for a date night, big meeting, every day or even a weekend – it always come down to getting the proper match, not just for the season but also for the occasion”.

Occasions to keep wearing your Dockers

Big meeting

Signature Khaki is your ultimate work khaki with the staying power technology – color fast, no wrinkles, permanent crease and refined fabric. Get work ready whenever,  Wearever with Dockers Stain Defender. Pack with performance benefits stays crisp and clean from stain with stain-resistant technology, providing worry free comfort through the workday and beyond. Stain Defenders Khaki and Shirt give you that polished look regardless of what the day throws at you. These clothes have your back with their ability to repel virtually any spill. Stain Defender Shirts are available in checks, stripes and solid ways.

Every day

Alpha Khaki, a pant with all the attitude of denim – style, flexibility and character in slim tapered fit. The right pants for in between jeans and formal wear. Available in spring colors fall leaf, white wash, fire brush, azalea, kangaroo, grisaille, and electric blue. Add versatile Polo Pique in your weekly rotation from colors of cove, blue, and wonderful stripes. It is sophisticated and lends a formal touch to your wardrobe. The Laundered Shirt tailored for a slim look and feel. Tuck it for a day at the office and out for a casual weekend look.

Date Night

Dockers SF Khaki is the style that makes you stand out from the crowd, gives you the sharp and ready look. Stylish pant perfect for special occasions made in slim fit with Tapered leg and sits low on waist. Let it go with the classic Oxford Shirt, a wardrobe essential in button-down collar and a left chest pocket.

The weekend

Dockers Shorts are available in spring/summer feel in vibrant color palette. Broken In Chinos are twill pants, worn in look that you won't find anywhere else. It gives men the sharp and distinctive look that he wants. The authentic Dockers Cargo takes casual style in classic and slim fit that is unmatched comfort. Slip into the Iconic 5-Pocket Khaki in straight fit through the seat and thigh. The Khaki Shirt, rugged and reliable. Comes in a classic fit of trail, sergeant blue, red ochre, and foil colors. Ocean Washed Pocket Tee, shirt with a relaxed and washed-in look that’s so comfortable, you’ll want one in every color – red clay and quantum blue; also available in prints.

Check out Dockers Stores for your Spring/Summer shopping – Alabang Town Center, Festival Mall, Glorietta,Robinsons Manila, Power Plant Mall, Trinoma, Cash and Carry, Ayala Mall Cebu and Centrio Ayala MallCDO.

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About the Dockers® Brand

The Dockers® Brand has embodied the spirit of khaki for more than 25 years. Since their introduction in 1986,Dockers® has been perfecting khakis—and the essential goods to go with them—for men and women all overthe world. No compromises in quality. Just versatile, essential style. Day to night. Monday to Sunday. Wearingthe pants has never looked so good. For information on Dockers® and its products, please call +632-889-9301 or visit www.Dockers.com.

DOCKERS SAVES THE DAY EVERY DAY IN CDO: Opens first-ever branch at Centrio Mall

Dockers the most-loved khaki brand in the world is now available for the multitude of fashionable men of Cagayan de Oro as it opens its first-ever Dockers Store located in the newly opened Centrio Mall. Dockers khakis offer the best form and fit from casual to formal wear and are made for real men of action.

An Alpha among men

Dockers Alpha Khaki one of the recent khaki evolution that is created for a new generation of men is now available in the newly opened Dockers Store. It is essentially for the men who wish to gravitate towards a more casual look but with the feel and versatility of wearing jeans.

“Dockers Alpha Khaki is one of our best selling product, and it is meant for the real men of action” said Ms. Rhea Akil, Senior Marketing Executive for the Dockers brand.  She added, “It comes in various colors that appeal to a fashion forward crowd that is not afraid to be seen in the latest khaki evolution”.

Fall Holiday Collection 2012

Dockers Fall Holiday Collection 2012 has arrived. Still inspired by the message Save the Day Every Day, showcasing – color hues like browns, reds blues and gradually changing to darker shades of blue, violet, and deep brown.

Broken In Khakis, Clean Casual Pants, and Iconic 5-Pocket are definite must buy if shopping for great looking pair of khakis.

Also featured is Dockers Wearever Series introducing Stain Defenders in D2 fit and the Mobile Khakis.  This series offers a khaki pants that resist staining and will keep men dressed to impress pretty much the entire day.  It is a pair that should be part of any men’s wardrobe.

And for those looking for a more formal look Dockers Signature and SF Khakis fit the bill. 

Check out the latest Dockers Store at the newly opened Centrio Mall and enjoy the fit, form and styling of the world’s no. 1 khaki brand -- Dockers. 

Follow Dockers on Twitter, DockersKhakiPh.  Like Dockers on Facebook, www.facebook.com/Dockers.

OUT ON STREETS WITH DOCKERS® ALPHA KHAKI

September 2012 – One of Dockers® Alpha Khaki designers wanted to see how Alpha would hold up against a day of skating in San Francisco.  See what they came back with, search ‘Dockers® Alpha Skate Test’ on Youtube.

“The fact that these skaters choose to skate in these pants, demonstrates and reinforces the Alpha message that khakis are just as durable, strong and versatile as denim” said Bobet Romualdo, Dockers® commercial director for Asia.

For updates Like Dockers® on Facebook, www.facebook.com/DockersKhaki or follow Dockers® on Twitter, www.twitter.com/DockersKhaki_Ph.

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About the Dockers® Brand

The Dockers® Brand has embodied the spirit of khaki for more than 25 years. Since their introduction in 1986, Dockers® has been perfecting khakis—and the essential goods to go with them—for men and women all over the world. No compromises in quality. Just versatile, essential style. Day to night. Monday to Sunday. Wearing the pants has never looked so good. For information on Dockers® and its products, please call +632-889-9301 or visit www.Dockers.com.

Dockers® Real Men of Action Kick-off 2012 Spring/Summer

I find it inspiring and nice to see young men of today wear good clothes.
I am no expert with fashion and everything that comes to it but when a good-looking guy passes your way wearing a set of decent clothes to work or wherever he goes, I'll have an instant crush to him. Nowadays, the ghetto look has been creeping the wits out me. 


Last March 4, 2012, I am fortunate enough to be invited to a men's fashion show. I find it more interesting since it would be a Dockers event and I know from the heart that they make young men really, really good-looking and decent.

Dockers 2012 Spring/Summer collection is an inspired collection, reflecting the resilient, resourceful and hardworking real men of action. It is for and about the men who present unique skills, passions and value to the world.

The Spring/Summer collection offers more variety of choice from the popular Alpha Khakis, the dependable Wearever Series and the staple Signature Khakis.

Dockers Alpha Khaki

Successfully launched last season, Dockers Alpha Khakis are gaining traction among the new generation of khaki users who see the value of a khaki that is built from a dress pant block using denim construction. It is an easy alternative to their favorite denim.

The Spring/Summer look features a refined, simple and comfortable Alpha Khaki that fits any occasion. It will have more color choices, from stately blue to more daring colors like flame and paper white.

Dockers Alpha Khaki still the new generation of khaki for the next generation of men.

Wearever Series, the smart pants
When in search of the smartest pants you can own, the Wearever Series fits the bill. It is pack with performance benefits from stain protection, wrinkle free and permanent crease, providing worry free comfort from sunup to sundown.

It offers classic styling with unmatched comfort -- a simple choice when deciding to meet a client at the boardroom or at the golf course.

Simply a staple Signature Khakis

This season Signature Khakis come in richer twill and has a finer weave. It offers more variety regarding its fit – there is the Classic Fit, Straight Fit and for those who can, a Slim Fit.

Save the day, Everyday

Going through the week, from Monday to Sunday, can indeed be challenging. Tasks need to be completed, situations turn from manageable to stressful, and it requires the real men in us to strive and thrive.

Dockers presents a myriad of ways to ‘get yourself together’ and conquer these challenges with relative ease and cool; be it an optimistic fresh Monday, a relaxed yet still serious Tuesday, an out ofoffice Wednesday, a morning of work and play Thursday, organized planning for next week’s to-do Friday, easy-going recreation Saturday and essential R&R Sunday.

According to Bobet Romualdo, Dockers Commercial Director for Asia, “Men face different kinds of challenges every day and the desire to be effective in accomplishing tasks or getting work done is universal. Men need to be confident and in control with sudden changes of situation, have to have khakis that equip to conquer it.”

He added, “Dockers celebrating the real men of action this season believe that after all, for the men of action Dockers saves the day, every day”.

To celebrate being the real men of action, Dockers is launching ‘Dockers Man of Action Car Raffle Promo’ and get a chance to win a BMW 116i.

A raffle promo that is easy to join – simply purchase one Alpha Khaki and one regular Dockers item, and that entitles Dockers customer to one raffle coupon.

This promotion for the real men of action will run starting this March until May. The raffle draw and the announcement of the winner will take place on a one of a kind event this coming June.

So take that quick step and visit a Dockers store, be amazed with the collection inspired by real men of action -- Dockers 2012 Spring/Summer collection.

About the Dockers® Brand

The Dockers® Brand has embodied the spirit of khaki for more than 25 years. Since their introduction in 1986, Dockers® has been perfecting khakis—and the essential goods to go with them—for men and women all over the world. No compromises in quality. Just versatile, essential style. Day to night. Monday to Sunday. Wearing the pants has never looked so good.

For information on Dockers® and its products, please call +632-889-9301

 or visit www.Dockers.com.